How and where do Canadians buy books?

September 22, 2016

Canadian bought 52.6 million books in 2015. A new report from BookNet Canada looks at where and how they bought them, including:

• How did they become aware of those books?
• What factors compelled them to buy those particular books?
• And why did they choose the channels where they ended up completing their purchases?

The report How Canadians Buy Books 2015 is available from the the BookNet Canada website. They have also produced an infographic of their findings.